As Hilary Fischer steps down from the board of the Greater New York Chapter of the Marketing Research Association, her fellow board members pay tribute to their colleague and friend. This episode of the MRA Hot Seat is hosted by Paul Kirch and produced by Jack Campisi.
About MRA-NY
Based in the hub of research and advertising industries, the Greater New York Chapter is committed to the highest standards for all aspects of the research process. With a diverse member constituency, representing multiple specializations within the research field, the Greater New York Chapter seeks a complete understanding of the challenges facing the industry today in an effort to aggressively address current issues.
The Greater New York Chapter provides opportunities for members to advance their market research and business skills, while creating an environment for the free flowing exchange of information and fostering of community. Members have a competitive advantage with access to timely educational programs, networking opportunities, leading-edge publications and research, and credibility through the Professional Researcher Certification (PRC) program.
MRA History
The Marketing Research Association, based in Glastonbury, CT (USA), was formed in 1954 as an outgrowth of the Trade Problem Discussion Group of the American Marketing Association’s (AMA) Greater New York Chapter.
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